共54个镜头,该分镜由光厂AI自动生成
| 镜号 | 景别 | 参考图 | 画面内容 | 台词/旁白 | 时长(秒) |
|---|---|---|---|---|---|
| 1 | 远景 | ![]() | 橄榄球场上,教练站在中央对一群穿着深蓝色球衣的球员讲话,前景有一个模糊的橄榄球作为遮挡 | Like many college football players, deaf and hard of hearing players dream of playing in the NFL. But radio helmets created an unlevel playing field. | 1.13 |
| 2 | 近景 | ![]() | 一群美式橄榄球运动员围拢在一起,中心一名留着胡须的男子神情严肃地指点并对队员训话 | 1.27 | |
| 3 | 近景 | ![]() | 球员们列队站立在草坪上,近处一名队员背对镜头,侧过身并举起手指进行战术示意或交流 | 1.87 | |
| 4 | 全景 | ![]() | 领奖台上,身穿15号球衣的球员高举奖杯庆祝,周围落满彩带,人群欢呼 | 3.20 | |
| 5 | 中景 | ![]() | 一名身穿橙色T恤、戴着耳机和棒球帽的教练站在场边,环顾四周后抬起手做出战术手势,背景中有其他队员站立 | 1.47 | |
| 6 | 中景 | ![]() | 一名身穿紫色连帽衫、佩戴耳机和帽子的男子手持战术板,先是用手遮住嘴部沟通,随后放下手臂并在身前挥动手中的纸张 | You guys got me? Loud and clear? | 0.63 |
| 7 | 中景 | ![]() | 教练戴着耳机和遮阳帽站在场边观察比赛,周围有球员和工作人员走动 | 1.20 | |
| 8 | 近景 | ![]() | 戴着黑色棒球帽和十字架项链的年轻男子在室内背景前对着镜头打手语并说话 | If we do an eye test right now, I match an NFL size player. I do. My talent, my athletic ability. I do. The only thing that stops me is what? I cannot hear. | 9.70 |
| 9 | 近景 | ![]() | 画面正对着大楼入口前的 AT&T 品牌标识墙,右侧可见大楼正门入口和台阶 | As a company that believes connecting changes everything, AT&T set out to help the deaf and hard of hearing community connect to greater possibilities. | 1.43 |
| 10 | 中景 | ![]() 快速剪辑 | 球员在草地上进行撞击训练垫,随后画面切至一名身穿31号球衣的球员在边线附近进行敏捷性脚步训练 | 1.23 | |
| 11 | 全景 | ![]() | 持球进攻球员带球冲锋,被侧面冲出的防守球员迎面扑倒在防撞垫上 | 1.23 | |
| 12 | 全景 | ![]() | 两名身穿深蓝色运动服的男生背着背包,正走在校园红砖教学楼前的平坦道路上 | 0.83 | |
| 13 | 近景 | ![]() | 两名男生在室内长桌前交谈,左侧男生手扶笔记本电脑屏幕并做出手势,右侧男生背对镜头 | 0.97 | |
| 14 | 近景 | ![]() | 两名青年在课桌前交流,卷发青年正举起手拿着笔边说边比划,旁边放着写满笔记的纸张 | 1.10 | |
| 15 | 远景 | ![]() | 俯瞰绿色的美式足球场,球员们正在场上进行训练,远方是密集的城市建筑与树木 | 1.67 | |
| 16 | 中景 | ![]() | 带有 AT&T 标识的蓝色头盔悬浮在黑色背景中,光影在其表面流动 | Introducing the AT&T 5G helmet. The world's first football helmet that uses augmented reality to enable instant visual communication on the field. | 4.53 |
| 17 | 特写 | ![]() | 蓝色头盔侧面特写,展现白色环形纹路标志和光洁的表面反光 | 2.43 | |
| 18 | 特写 | ![]() | 蓝色头盔在黑色背景中外壳逐渐转为透明,显露出内部的蓝色发光电路点阵 | 4.47 | |
| 19 | 中景 | ![]() | 平板电脑立在足球场草坪上,屏幕中战术指令单词随动效逐个亮起 | Here's how the helmet works. A coach sends a play via 5G to the AR lens on the quarterback's helmet. | 2.33 |
| 20 | 中景 | ![]() | 暗色背景下,通讯基站铁塔蓝色发光线缆连接着天线,发射出半透明的圆形信号波纹 | 2.00 | |
| 21 | 近景 | ![]() | 透过头盔护目镜视角,画面中央浮现出 FLEX 212 SWITCH 的动态白色文字提示 | And the players receive the call right before their eyes. For the first time ever, deaf and hard of hearing players get live information just like hearing players would. Leveling the playing field like never before. | 3.73 |
| 22 | 特写 | ![]() | 蓝色头盔在带有白色标线的草坪上空缓慢自转 | 1.77 | |
| 23 | 特写 | ![]() | 蓝色头盔在黑色背景中旋转并略微向下倾斜,展示白色面罩和内部细节 | 1.27 | |
| 24 | 特写 | ![]() | 头盔后部印有 AT&T 5G 标识,在暗色背景中缓缓旋转 | 1.13 | |
| 25 | 特写 | ![]() | 球员头戴金色头盔,双手紧紧扣住面罩边缘调整佩戴,眼神专注前方 | 1.33 | |
| 26 | 中景 | ![]() | 球员们在操场上围成一圈,相互击掌互动 | 1.13 | |
| 27 | 特写 | ![]() | 头戴金色头盔的球员站在草坪上,周围是正在训练的队友 | 1.30 | |
| 28 | 中景 | ![]() | 操场上两名戴眼镜的教练正在交谈,右侧教练低头看着平板电脑 | 0.70 | |
| 29 | 多景别 | ![]() | 教练在球场边指导球员,随后切至桌面上的多张设计草图,一只手指点草图细节 | To get here, we spent over two years developing the tech and putting prototypes through rigorous crash, radiation, and connectivity testing before finally getting approval by the governing body of college sports, the NCAA for real game usage. | 4.37 |
| 30 | 多景别 | ![]() 快速剪辑 | 从多人视频会议切至排列的电子零件,接着展示头盔3D模型、电路调试、撞击测试,最后是三人讨论白色实物及透镜微距特写 | 6.27 | |
| 31 | 近景 | ![]() | 室内工作人员正为另一人的手腕缠绕白色绷带 | 2.53 | |
| 32 | 近景 | ![]() | 更衣室内的赤裸上身黑人运动员通过手语与前方教练沟通,周围站着队友 | 2.37 | |
| 33 | 空镜 | ![]() | 全黑画面 | 0.67 | |
| 34 | 全景 | ![]() | 球员们走向场边,小男孩伸出手与他们击掌 | And in the helmet's very first game, Gallaudet won 34 to 20, their first win of the season. | 2.10 |
| 35 | 多景别 | ![]() 快速剪辑 | 球员在场边思索,赛场远景计分板显示比赛结束,随后球员们在场上奔跑相拥庆祝 | 3.93 | |
| 36 | 全景 | ![]() | 球员、教练及工作人员聚在一起合影,众人面带笑容并做出特定手势 | 1.20 | |
| 37 | 中景 | ![]() | 更衣室内身穿灰色背心的球员坐在长凳上边说话边做手势 | In parallel, we crafted a launch campaign featuring Gallaudet. | 0.83 |
| 38 | 中景 | ![]() | 三位球员并排坐在长凳上,表情严肃注视前方,左侧教练正比划手语进行指导 | 1.37 | |
| 39 | 远景 | ![]() | 夜晚城市街头巨大的转角LED屏上循环播放橄榄球队员视频片段 | To score the film, we created an original recording of the Sound of Silence with partially deaf singer Amira Unplugged. Further connecting the deaf and hard of hearing community to a nationwide stage. | 3.17 |
| 40 | 近景 | ![]() | 戴眼镜和耳罩的女孩对着麦克风说话,背景是时代广场大屏 | 1.13 | |
| 41 | 中景 | ![]() | 身着白色闪亮服饰的女性站在繁华夜景中仰头张望,背景是巨大的蓝色广告屏 | 1.50 | |
| 42 | 特写 | ![]() | 戴着耳机和头巾的女性对着麦克风唱歌 | 2.23 | |
| 43 | 近景 | ![]() | 女性在时代广场背景下双手捂嘴露出惊喜神情并转过身 | 1.60 | |
| 44 | 远景 | ![]() | 夜晚街头转角LED曲面屏正播放动态广告,背景有二维码和人物影像 | 2.87 | |
| 45 | 中景 | ![]() | 金发女性坐着对镜头说话,背景是演播室的蓝色墙壁和圆形灯 | Right now we do want to talk about a game changing innovation that is making sports more inclusive. | 4.90 |
| 46 | 全景 | ![]() | 男主持人在演播室站立讲话,身后屏幕从芯片特写切至电路板动态展示,右屏显示 AT&T 标识 | The AT&T 5G helmet. | 1.60 |
| 47 | 中景 | ![]() | 主持人手持浅蓝色头盔站在草坪中央说话,两侧有吉祥物和拉拉队欢呼互动 | This is pretty amazing, right Reece? | 1.37 |
| 48 | 多景别 | ![]() | 分屏显示,左侧教练在操场操作平板,右侧记者在球场背景下手持橄榄球报道 | This device is literally going to be a game changer. | 1.37 |
| 49 | 多景别 | ![]() | 分屏布局,左侧球员在草坪集合,右侧下方主持人手持橄榄球讲解 | 0.57 | |
| 50 | 全景 | ![]() 长镜头 | 虚化球场背景前,多家媒体的正面评价逐一浮现,随后切换为社交媒体留言堆叠及正面情绪占比数据展示 | The AT&T 5G helmet didn't just get the football world talking, it got America talking. This 5G helmet is not only going to help deaf and hard of hearing players, but it could be a revolution in football. | 19.37 |
| 51 | 近景 | ![]() | 身穿灰色运动T恤的男子坐在阶梯教室的蓝色座椅上,用手语进行表达 | Now with the technology, it almost seems like there's no barrier. | 2.77 |
| 52 | 近景 | ![]() | Jacob Hartman 坐在健身房背景前边说话边配合手势表达 | I think that AT&T helmet will change my whole life. | 3.07 |
| 53 | 中景 | ![]() | 留着脏辫的男性运动员坐在健身房背景前边说话边配合手势表达 | The world is moving in the right direction. | 1.60 |
| 54 | 特写 | ![]() | 橄榄球头盔静止放置在长凳上,画面中央淡入显示 AT&T 品牌标志和广告标语 | 1.17 |





















































