共21个镜头,该分镜由光厂AI自动生成
| 镜号 | 景别 | 参考图 | 画面内容 | 台词/旁白 | 时长(秒) |
|---|---|---|---|---|---|
| 1 | 多景别 | ![]() 快速剪辑 | 足球射入球门的远景快切至身穿10号球衣的球员在观众席前呐喊庆祝,随后画面叠加梅西身穿同款球衣的社交媒体贴文背景。 | Media luna, tiró, ¡gol! ¡Gol! | 5.77 |
| 2 | 多景别 | ![]() | 快速切换展现男女模特穿着复古球衣的社交媒体照片,随后切至室内影棚中穿着黄色球衣的球员微笑着转身面向镜头。 | This season, | 1.63 |
| 3 | 多景别 | ![]() | 两组画面快切:戴墨镜男子穿阿森纳球衣坐在红色宝座上;随后跳切至长卷发男子同样坐在宝座上并拿喷漆罐喷向镜头,带有复古胶片感。 | the sportswear brands went back to the past | 1.50 |
| 4 | 中景 | ![]() | 尤文图斯球衣特写缩放切至室内墙前,女子在黑裙和白衣牛仔裤造型间瞬间切换,展示复古球衣穿搭。 | to make trends in the present. | 1.90 |
| 5 | 多景别 | ![]() 快速剪辑 | 快切展现男女球员穿着复古球衣的照片和片段,包括更衣室套装、球场控球及球衣徽标特写,最后定格在整理翻领的男子近景。 | The iconic uniforms that dressed and marked the history of world football. | 5.20 |
| 6 | 近景 | ![]() | 近景特写身着深灰色带暗纹和白色线条装饰的足球俱乐部球衣,展示阿迪达斯标志、队徽及胸前广告,背景为暖色墙面。 | Yes, | 1.23 |
| 7 | 多景别 | ![]() | 身披红白条纹球衣的球员背对镜头站在昏暗更衣室内,光影交错;随后画面转黑,浮现红白英文字幕。 | the history of men's football. But what about women's football and its history? | 4.93 |
| 8 | 特写 | ![]() | 带有齿孔、明显划痕和手绘白色线条的老旧黑白电影胶片向左平移,底部附有白色字幕。 | Are they also left out of today's grand tributes? | 0.40 |
| 9 | 多景别 | ![]() | 早期黑白影像中女足队员在草场列队比赛,随后切至红白相间的阿迪达斯复古女足球衣特写,叠加红色排版设计。 | Adidas introducing | 7.07 |
| 10 | 其他 | ![]() | 模拟老旧胶片质感,带有齿孔、划痕和噪点特效的粉色底片背景快速切换旋转,底部带白色字幕。 | the Women's Retro Jersey. | 0.47 |
| 11 | 多景别 | ![]() 长镜头 | 老旧胶片风格展现女子足球历史:黑白球队合照、球员草坪奔跑远景、1895年赛事海报,以及带有颗粒感的女足合影。 | To honor, celebrate, and show the world the long history of the struggle of women's football, we travel back to 1895 for 2024 | 11.93 |
| 12 | 多景别 | ![]() | 黑白历史画面中穿着早期足球服的女运动员在泥泞球场与西装男子交流,随后特写球员在砖墙前系长袜。 | to remember a unique, special, and never seen before jersey design. | 2.90 |
| 13 | 多景别 | ![]() 长镜头 | 复合并置镜头:从女足油画平移至复古剪报、球衣写真、3D球衣模型、赛事纪念文字,接着呈现球星社交动态、新闻报道,最后移入实体店内。 | The jersey design of the first ever women's football team, the British Ladies Football Club. A design that respects the colors, takes period details of the English club, and informs about its history for its confection. This unique design inspired by the archives of the London club was launched by Adidas in its media and in more than 3,000 Adidas stores distributed across the continents on March 23rd, the date commemorating the first official match of the club and therefore the first women's football match in history. Historic female football players from around the world and today's most influential players took it upon themselves to spread the word on their social media, showing the world the story behind this new retro Adidas jersey. Media from all over the planet echoed the news and the British Ladies Football Club was trending 129 years later. | 52.80 |
| 14 | 远景 | ![]() | 推进展示阿迪达斯线下零售店内部,发光白墙前陈列黑杆服装及鞋履,黑长凳与右侧白色货架交错,黑天花板具工业感。 | But the brand with the three stripes did not stop at just launching the first retro women's football shirt. | 1.07 |
| 15 | 全景 | ![]() | 全景展示明亮的运动品牌门店内部,格状发光天花板下挂有巨幅宣传海报,货架整齐陈列着各类运动服饰与跑鞋假人。 | 0.37 | |
| 16 | 全景 | ![]() | 实体门店橱窗外顾客与行人熙攘,画面带有偏红滤镜,叠加动态跳涨的红色数字与白色字幕包装。 | The proceeds from the Adidas stores in each country | 3.53 |
| 17 | 多景别 | ![]() | 手持摇摄扫过店内陈列的红色球衣挂架与足球台面,画面具运动模糊,中心叠加不断跳变的红色统计数据。 | were donated to the women's football leagues of those countries, | 2.07 |
| 18 | 全景 | ![]() | 昏暗门店背景中顾客于货架间穿行,画面中央不断跳升的红色百分比数字尤为醒目,下方带字幕。 | making a communication action also collaborate with the growth and development. | 1.90 |
| 19 | 多景别 | ![]() 长镜头 | 暗光货架横移叠加增长数字后切至早期女足黑白合影,局部逐渐着色染红球衣,两侧浮现品牌标识与文案。 | In this way, we returned the history of women's football so that everyone can wear it and show it off with pride | 15.10 |
| 20 | 近景 | ![]() | 推近纯黑背景中隐形模特穿着的粉色阿迪达斯复古暗纹足球翻领衫,展示其衣领线条、品牌与BLFC黑色标识。 | on the fields and in cities around the world in an organic way for a sportswear brand. | 3.30 |
| 21 | 其他 | ![]() | 全黑背景中心闪现阿迪达斯三叶草白色标志,随即转为红白相间的带话题标签宣传文字,最后隐入黑暗。 | 4.30 |




















